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Recently I got an email from a colleague who asked me if I had attended the Preakness, and “if not, then you have a doppelganger
I’ve got some exciting news to share with you today! But first, a quick question… Have you heard of Periscope, the new live streaming video
Pitching a news story for the first time can be a little intimidating; even more so if it isn’t something you do on a daily
No, public relations is not the same as advertising By Sandy Dubay If only I had a dime for every time I’ve explained that public
The American Advertising Federation–Greater Frederick (AAF-Greater Frederick) has named Sandy Dubay Public Relations Professional of the Year at the Maven Awards, which took place on
“Marketing is no longer about the stuff that you make, but about the stories you tell.” – Seth Godin It’s true. Why do you love
There is no formula to the perfect pitch. In fact, many PR professionals think of media pitching more of an art, one to be perfected
“If I only had two dollars left, I would spend one dollar on PR.” – Bill Gates Most companies aren’t willing to spend money on
The Platinum PR team spends hours and hours on the phone pitching our clients’ news stories to the media, with the ultimate goal being media
Fall conference season is 6 months away… that means the time to start planning for your fall events is now! In the last blog post,
Fall is a big event season for economic development organizations. From conferences to Business Appreciation Week to Economic Development Week activities, September and October are
As we’ve been excitedly sharing in our past few blog posts, Season Two of the Frederick Factor podcast is underway! (You can listen to episodes
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