3 tips for creating a new brand from scratch

Posted on December 3, 2019 by Sandy Dubay and filed under Business Development, Client Stories, Communications, Public Relations.

Earlier this fall, Platinum PR participated in the launch of a new institute at Shepherd University: the Bonnie and Bill Stubblefield Institute for Civil Political Communications. This Institute will offer students, staff and the public an opportunity to observe and study political civility and discourse between individuals with partisan and ideological divides.  Platinum PR’s Communications …

Continued …

Secret #2: Developing Your Community Message

Posted on May 9, 2018 by Sandy Dubay and filed under Advertising, Communications, Content Creation, Digital Marketing, Economic Development, Messaging, Social Media.

Welcome back to the 4-Part Series where we’re unlocking the 4 Marketing Secrets of the Future! Private sector businesses are already implementing these secrets… and have been for years. Many EDOs are behind the times and not implementing these secrets yet. But in the future, we’re going to see more and more EDOs implement these …

Continued …

Check out my recent podcast interview

Posted on October 11, 2017 by Sandy Dubay and filed under Digital Marketing, Economic Development, Messaging, Podcast, Public Relations, Social Media, Travel & Tourism.

Recently, I got the opportunity to be interviewed on the Zesty Marketing podcast, hosted by Whitney Hahn. Whitey is the managing partner of Digital Bard, a digital marketing company in Frederick, MD. I met Whitney several years ago and I’ve worked with her team on the production of over 30 videos together. We had a …

Continued …