
Our discoveries from the TikTok Challenge – Part 2
Last week, we shared some of our discoveries from the Platinum PR TikTok Challenge, which our team did together to test the platform for businesses, see what
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Last week, we shared some of our discoveries from the Platinum PR TikTok Challenge, which our team did together to test the platform for businesses, see what
Today, we’re reporting our findings from the TikTok Challenge we kicked off in mid-July! Our goals were simple: We wanted to test the platform for
If you’re looking for an excuse to download the TikTok app, we’ve got it for you today! Yesterday, Platinum PR posted our first TikTok video,
Each social media network offers something different and attracts different users. Which is part of the appeal of them! And with 81% of people in
At the recent IEDC Conference, I spoke on a panel giving marketing strategies, and someone asked: How can you build an active audience of various
We focus a lot on millennial marketing these days… What about Gen Z? Should Economic Development Organizations be marketing to this generation too? The short
Why is understanding your target audience so important? You might hear this marketing tip all the time… and you’ve definitely heard it from me 🙂
I’ve had a lot of conversations with people about the challenge of identifying your target customer. People say to me, “My target audience is EVERYONE!”
Instagram is a very visual, user-friendly platform and a great place to tell stories through photos, videos, and small captions. This social network is all
We discovered new ways of promoting our organization and community through the 30 day Economic Development challenge. Thank you for allowing us to participate.
Dave Ryan
Executive Director of the Salisbury-Wicomico Economic Development, Inc.
Frederick County Office of Economic Development (FCOED) worked with PPR on creating a brand and then rolling out the new brand, their team was professional, meet every deadline and work with us as part of our team. This isn’t the only project we have hired PPR to lead but it did have the fastest timeline and is the most public project.
PPR gave us the faith we needed to take on a large branding project and they positioned us to be successful in every way possible. Like with all large projects, on our end, there were some curveballs and Sandy was right beside us to navigate changes, keep us calm and remain successful.
Helen Propheter
Former Executive Director, Economic and Workforce Development for the Frederick County Office of Economic Development
Platinum PR transformed our marketing and public relations opportunities because of its customized approach. Platinum PR consultants demonstrated a significant depth of knowledge and passion for helping our business grow. I’m absolutely confident that Platinum PR can help your organization.
Marta Gomez Frey
Director of the Collin Small Business Development Center
Fall conference season is 6 months away… that means the time to start planning for your fall events is now! In the last blog post,
Fall is a big event season for economic development organizations. From conferences to Business Appreciation Week to Economic Development Week activities, September and October are
As we’ve been excitedly sharing in our past few blog posts, Season Two of the Frederick Factor podcast is underway! (You can listen to episodes
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