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Last weekend was our annual Platinum PR team retreat. It was a weekend full of year-ahead planning, important conversations, and unexpected learning experiences. We kicked
Here we are, at the beginning of a new fiscal year. How’s it going creating a marketing plan for the year ahead? We have clients
Here we are – at the end of a fiscal year! At this point, you’ve put together your budget for the upcoming year. Now, how are
Change is in the air! Many local businesses are opening up to a greater capacity. Tourism is picking up. People are returning to offices or
At the Mid-Atlantic Marketing Summit I recently attended, speakers emphasized the importance of having a sales funnel. This means that your organization has a way
It’s the scariest time of the year for Economic Development Organizations — the moment when you must present your marketing budget to directors and officials!
Today, we’re sharing two exciting updates! First, the Frederick Factor Podcast was recently featured in The Frederick News-Post! Reporter Clara Niel interviewed Sandy and our
In our last blog post, we talked about the value of hiring interns and how to find the most qualified interns for your organization. Today,
As we think about this year’s college graduates and look for ways to get them involved in economic development, we should also be investing in
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