How Businesses Can Make Most of Social Media

Posted on October 24, 2014 by Sandy Dubay and filed under Blog, Communications, Social Media.

Can you believe it’s already been ten years since Mark Zuckerberg introduced Facebook? Social media sure has come a long way since then. Now, in addition to Facebook, we have networks like Instagram, LinkedIn, Twitter, Pinterest and Google+ to help us connect with the people, places and things that we love online. Social media has …

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Communicating Effectively With Clients Across Multiple Platforms – How Do You Keep Track of It All?

Posted on September 16, 2014 by Sandy Dubay and filed under Blog, Communications, Social Media.

Email, voicemail, Facebook, FaceTime, Twitter, LinkedIn, Skype—there are hundreds of different channels through which humans can communicate with each other these days. And business owners like myself are using many of them to communicate with clients. But how do you keep track of it all? How do you manage communications with multiple clients taking place …

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Six Scary Social Media Superstitions

Posted on October 25, 2013 by Sandy Dubay and filed under Social Media.

Halloween is full of chills and frights, thanks to strongly embedded superstitions. Witches, ghost, goblins and black cats are all enough to scare the living daylights out of you on Hallows Eve. One thing you shouldn’t let scare you? These six scary social media superstitions: Myth Number 1: A negative comment means your should delete …

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Band-Aid® Stops Fashion Emergencies with their Publicity Campaign

Posted on March 11, 2013 by Sandy Dubay and filed under Advertising, Blog, News.

Can anything be more boring than a plain old, nude colored band-aid? Surely if you need one, it isn’t a good thing.  However, people now might actually look forward to donning a band-aid, thanks to Band-Aid’s® new, genius marketing campaign. To promote their new sexy, limited edition band-aids by fashion designer Cynthia Rowley, Band-Aid® had …

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