Zoom Meetings vs Zoom Webinar: Which is right for you?
Last week, we talked about the various different video platforms and shared why time after time, we love using Zoom and we encourage our clients
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Last week, we talked about the various different video platforms and shared why time after time, we love using Zoom and we encourage our clients
Last week, I moderated a webinar called “Effective Online Marketing” for the City of Brunswick where we explored how to communicate with customers in the
In this newsletter series, we’re discussing key ideas for creating content. In the last newsletter, we discussed how to collaborate on blog ideas with team
So often, we can get stuck trying to create content consistently. In the last newsletter, we discussed how to map out a content calendar. Today,
Often, people get stuck trying to create Pulitzer Prize-worthy content for social media and newsletters, and then end up not creating anything at all. It
Each social media network offers something different and attracts different users. Which is part of the appeal of them! And with 81% of people in
At the recent IEDC Conference, I spoke on a panel giving marketing strategies, and someone asked: How can you build an active audience of various
We focus a lot on millennial marketing these days… What about Gen Z? Should Economic Development Organizations be marketing to this generation too? The short
Why is understanding your target audience so important? You might hear this marketing tip all the time… and you’ve definitely heard it from me 🙂
“Sandy provided an economic development perspective that our aviation community really needed to hear. She was able to relate to our audience and provide them with actionable strategies for collaboration between aviation and economic development — two industries that should be working together every day, but often get stuck in their own silos. She provided examples of successful collaborations in airports across the country, along with customizing specific suggestions for our audience. Her energy and enthusiasm makes her the perfect after-lunch keynote.”
Courtney A. Beamon
Delta Airport Consultants, Inc.
Your energy, personality, enthusiasm, and professionalism created the perfect combination.
Charles County Department of Economic Development
We needed an expert, yet flexible and affordable event planning service for team member-facing celebrations on a timeline of about six weeks. The team at PPR Strategies was wonderful to work with, and our events were a hit and went off without a hitch. What I appreciated most was having a partner that took the burden off of our internal team and was easy to work with once we secured approvals on the vision and budget. It was a successful partnership.
Kimberly Conquest
Senior Director, Marketing & Communications, UVA Community Health
I’m not superstitious, but I do know that the areas in which I invest my time, energy, and mental capacity are often where I see
Around this time last year, I was studying for the Certified Economic Developer exam. While I was in the midst of my studies, I started
How can you turn a great idea into an even better end product? The unremarkable but helpful, answer I have for you is simple. Get
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