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Last weekend was our annual Platinum PR team retreat. It was a weekend full of year-ahead planning, important conversations, and unexpected learning experiences. We kicked
Here we are, at the beginning of a new fiscal year. How’s it going creating a marketing plan for the year ahead? We have clients
Here we are – at the end of a fiscal year! At this point, you’ve put together your budget for the upcoming year. Now, how are
It’s that time of year again: time to create your budget for the upcoming fiscal year. Along with that, you need to decide how to
At the end of the year, how can you get stakeholders and elected officials to see the value of increasing your budget — so you
At the Mid-Atlantic Marketing Summit I recently attended, speakers emphasized the importance of having a sales funnel. This means that your organization has a way
It’s the scariest time of the year for Economic Development Organizations — the moment when you must present your marketing budget to directors and officials!
Fall conference season is 6 months away… that means the time to start planning for your fall events is now! In the last blog post,
Fall is a big event season for economic development organizations. From conferences to Business Appreciation Week to Economic Development Week activities, September and October are
As we’ve been excitedly sharing in our past few blog posts, Season Two of the Frederick Factor podcast is underway! (You can listen to episodes
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