Travel & Tourism’s Secret Weapon Right Now…

Posted on April 13, 2021 by Sandy Dubay and filed under Advertising, COVID Pivoting, Digital Marketing, Relationship Building, Social Media, Travel & Tourism.

What’s Travel & Tourism’s secret weapon right now? Collaborations! There’s never been a more important time to come together with state and regional partners as well as local businesses for campaigns. By collaborating together, you can pool your resources and expand your reach, versus trying to go at it alone. Here are a few examples …

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Your Next Tourism Campaign Idea: An Itinerary

Posted on April 6, 2021 by Sandy Dubay and filed under Communications, Digital Marketing, Small Business, Travel & Tourism.

Looking for a creative way to promote recreational experiences and local businesses in your community? Here’s one: Create an itinerary. People like being guided through activities and experiences. You can take an ordinary experience visiting a restaurant or brewery and make it into an even more fun experience by making it part of a guided …

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Tourism Organizations: How are you telling your story?

Posted on March 23, 2021 by Sandy Dubay and filed under Storytelling, Travel & Tourism.

It’s been an unprecedented year for tourism organizations around the country and around the world.  As we get closer to the summer months, we’re all hopeful that soon we’ll be able to gather together in larger groups and with that, more businesses and attractions can start to loosen some restrictions. As we continue to be …

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The importance of embracing virtual communications

Posted on September 18, 2020 by Sandy Dubay and filed under COVID Pivoting, Economic Development, Travel & Tourism, Virtual Event Planning, Webinars & Video Conference, Zoom.

Remember when it seemed like lockdown would last about a month or two? Here we are, nearly 7 months later. During this time, the terms “pivot” and “new normal” became an everyday part of our language as businesses and organizations have had to figure out how to keep going under new restraints and circumstances. As …

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Why not make this 3-day weekend a “staycation?”

Posted on July 1, 2020 by Sandy Dubay and filed under Business Development, COVID Pivoting, Small Business, Travel & Tourism.

The past few months have been some of the most stressful ever for anyone in economic development and tourism industries. Along with supporting our communities, it’s important to also figure out how to support our teams, clients, and ourselves during this time! Taking some time off this summer is a great way to do that! …

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6 Promotion Tips for Travel & Tourism Week

Posted on May 1, 2020 by Sandy Dubay and filed under Advertising, Business Development, COVID Pivoting, Travel & Tourism.

National Travel and Tourism Week is coming up from May 3rd through May 9th. With travel and tourism so restricted, what can you do now to support your community’s tourism industry? As states slowly begin lifting restrictions, this is a time to plan, make adjustments, and help your community know what is available to experience …

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