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Small Business Week is coming up on Sunday, May 3rd through Saturday, May 9th! When you’re already working around the clock to get your local businesses the support they need, what else can you do or encourage your communities to do to support small businesses? Here are some ways you can support them with their …
Last week, I moderated a webinar called “Effective Online Marketing” for the City of Brunswick where we explored how to communicate with customers in the time of COVID 19, how to get in front of customers online, and the importance of preparing for the future. This was one of many webinars we are leading right …
For years, we’ve been hearing that Video is King. And that’s still true today. In fact, a recent poll found that 89% of video marketers say video gives them a good return on their investment. So how can you use video as an Economic Development Organization? Like all of your marketing, it’s important to use …
Recently, I gave a talk at the Workforce Development Conference on how to communicate across generations. This speaking experience really drove home the core message of the talk, which is: “It’s not about me… It’s about them.” It’s not about how I prefer to communicate… It’s about how my target audience prefers to be communicated …
Summer is a busy event season, and this summer was no different! We work with a lot of clients on creating and marketing their conferences and events. There’s so much behind-the-scenes work that goes into creating a successful event. It requires taking into account the attendee experience, timing, schedule, and so much more. So, once …
Recently I went to a talk led by my friend Julie Gaver, a keynote and motivational speaker, workshop host, and all-around truly amazing woman! I’ve known Julie for years and really got to know her going through Leadership Maryland together. Julie’s recent talk was called “Wise Women, Wild Hearts.” The event was organized and hosted …