I did my first in-person speaking event in over a year – here’s what I experienced.

Posted on July 7, 2021 by Sandy Dubay and filed under Blog, COVID Pivoting, Event Planning, Relationship Building.

Last week, I spoke at my first in-person conference since March 2020! It was great to get back on stage again and speak in front of a live audience. I also really enjoyed experiencing in-person interactions again and having the shared connection of being in one room together. The event was held by the Apple Processors …

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[PR Challenge Week 4] Hit Send!

Posted on June 29, 2021 by Sandy Dubay and filed under Communications, Digital Marketing, Economic Development, Public Relations, Publicity, Relationship Building, Storytelling, Travel & Tourism.

As more restrictions lift and travel begins opening up, this is a key time for economic development and travel and tourism organizations to get your stories out there in the media. So we’re doing the 4-Week PR Challenge! Every week on the blog, we’re sharing a PR Challenge tip & action step. So far we’ve …

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[PR Challenge Week 3] Write a pitch to the media!

Posted on June 22, 2021 by Sandy Dubay and filed under Communications, Digital Marketing, Economic Development, Public Relations, Publicity, Relationship Building, Storytelling, Travel & Tourism.

As more restrictions lift and travel begins opening up, this is a key time for economic development and travel and tourism organizations to get your stories out there in the media. So we’re doing the 4-Week PR Challenge! Every week on the blog, we’re sharing a PR Challenge tip & action step. So far we’ve …

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[PR Challenge Week 2] Research your local media

Posted on June 15, 2021 by Sandy Dubay and filed under Communications, Digital Marketing, Economic Development, Public Relations, Publicity, Relationship Building, Storytelling, Travel & Tourism.

As more restrictions lift and travel begins opening up, this is a key time for economic development and travel and tourism organizations to get your stories out there in the media. So we’re doing the 4-Week PR Challenge! Every week on the blog, we’re sending you a PR Challenge tip & action step. Last week, …

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[PR Challenge Week 1] How to come up with newsworthy topics

Posted on June 8, 2021 by Sandy Dubay and filed under Communications, Digital Marketing, Economic Development, Public Relations, Publicity, Relationship Building, Storytelling, Travel & Tourism.

In Cision’s recent State of the Media Summit, they shared some statistics and trends in the media as the country recovers from the pandemic: Nearly a third of journalists are prioritizing stories on getting back to normal in 2021. There’s a 13% increase in retail press releases compared to 2020. Travel coverage is up 6% …

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7 Things to Consider When Planning a Hybrid Event

Posted on June 1, 2021 by Sandy Dubay and filed under COVID Pivoting, Economic Development, Event Planning, Relationship Building, Small Business, Travel & Tourism, Virtual Event Planning, Webinars & Video Conference, Zoom.

Many organizations are offering hybrid events, which give participants the option of attending virtually or attending in person. After more than a year of virtual events, it’s exciting to begin having some in-person elements to events. However, planning a hybrid event comes with its challenges, and it’s important to keep that in mind. Some elements …

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