economic development website marketing

Economic Development Website Marketing

Posted on February 20, 2017 by Sandy Dubay and filed under Communications, Digital Marketing, Economic Development.

Economic Development website marketing can help shift perceptions throughout the messaging on your website. Have you ever wondered how to change the perceptions potential prospects might have about your community? For example, are there perceptions that your community is too… Rural Congested Expensive Inexpensive Far from the airport Close to the airport? This is one …

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Google AdWords helping economic developers boost community image

Google Ads Words for Economic Developers

Posted on January 18, 2017 by Sandy Dubay and filed under Communications, Digital Marketing, Economic Development.

With so many distractions and destinations on the internet, how do you get your community to rank with the best of them? We know search engine optimization is part of a healthy online presence plan, but Google AdWords, a paid advertising tool, can ramp up these efforts. Google AdWords help economic developers boost community image.  It …

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Need some New Year’s motivation? Do this with me – for 30 days!

Posted on January 16, 2017 by Sandy Dubay and filed under Communications, Digital Marketing, Economic Development, Inspiration, News.

Happy New Year! With the new year, we often have personal New Year’s Resolutions like losing weight, exercising more, or saving for that dream vacation. But… what about work resolutions? We spend a lot of time at our jobs — at least 40+ hours each week! So, how can we make our time at work …

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3 Steps to Setting Successful New Year’s Goals

Posted on December 23, 2016 by Sandy Dubay and filed under Economic Development.

Happy holidays! We recently had our Platinum PR holiday party to celebrate all of our hard work this year. The holidays are a great time to acknowledge your team members and the work they put in all year long. Here we are celebrating! As 2016 comes to a close, it’s time to start thinking about …

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Press releases can increase economic development prospects

Writing a Press Release for Economic Development

Posted on December 20, 2016 by Sandy Dubay and filed under Blog, Economic Development, Public Relations.

Don’t miss a single chance to raise awareness and elevate the importance of your community. Understanding how to write an effective press release only increases your odds of gaining coverage by the media, therefore increasing your prospects. What’s a Press Release? A press release is an official document/correspondence of information that is sent to the …

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Commonly Confused Words: Never Mix Up These Similar-Sounding Terms Again!

Posted on June 15, 2014 by Sandy Dubay and filed under Economic Development.

When it comes to writing—whether it’s for business, school or personal use—many of us rely on our word processor’s spelling- and grammar-check function to make sure our work is error free. While that may catch most misspellings and grammatical errors, it doesn’t account for context. Here are 5 examples of everyday words that are commonly …

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