5 Snapchat Strategies for Economic Development Organizations

Posted on July 20, 2017 by Sandy Dubay and filed under Communications, Digital Marketing, Economic Development, Social Media, Travel & Tourism.

On Snapchat, users can post or privately send photos and videos that are only available for 24 hours. (Instagram later adopted this in their Instagram Stories feature.) Snapchat is more popular among young adults and teenagers. (71% of Snapchat users are under 34 years old. 45% of Snapchat users are aged between 18-24.) If you …

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5 Instagram Strategies for Economic Development Organizations

Posted on July 13, 2017 by Sandy Dubay and filed under Communications, Digital Marketing, Economic Development, Social Media.

Instagram is a very visual, user-friendly platform and a great place to tell stories through photos, videos, and small captions. This social network is all about the pictures or short videos and captions of the pictures. It incorporates hashtags, so people with common interests can search the hashtag and find your photo. In this 6-part …

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5 LinkedIn Strategies for Economic Development Organizations

Posted on July 3, 2017 by Sandy Dubay and filed under Communications, Digital Marketing, Economic Development, Social Media, Travel & Tourism.

LinkedIn is a very business-oriented social network and a place to build connections with other professionals. People are going to LinkedIn during the work day, and so they are very business-focused, reading and sharing industry-related articles and topics. LinkedIn is a great place to start a relationship with someone professionally that you haven’t met, but …

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5 Twitter Strategies for Economic Development Organizations

Posted on June 22, 2017 by Sandy Dubay and filed under Communications, Digital Marketing, Economic Development, Social Media, Travel & Tourism.

Twitter is the social media network where users post, reply and retweet 140-character messages, called “tweets.” With an active Economic Development community, this social media network is a no-brainer for Economic Development Organizations! With over 317 million monthly active users, what are some key Twitter strategies for Economic Development Organizations? In this 6-part blog series, …

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5 Facebook Strategies for Economic Development Organizations

Posted on June 2, 2017 by Sandy Dubay and filed under Communications, Digital Marketing, Economic Development, Social Media, Travel & Tourism.

As an Economic Development Organization, maybe you’ve been posting semi-regularly on Facebook, and now you’re wondering: How can I take this to the next level? What can I do to expand my reach, and get more leads through my posts? In this 6-part blog series, you’ll get social media strategies for Economic Development Organizations on …

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Tips for Making the Most of Live Events

Posted on May 24, 2017 by Sandy Dubay and filed under Communications, Digital Marketing, Economic Development, Event Planning, Social Media, Travel & Tourism.

Last week, I went to the Governor’s Business Summit in Baltimore. It was the first time that they’ve ever done this summit in the state of Maryland. With over 700 people, it was like a “who’s who” of business in Maryland. And in the days since, everyone I’ve spoken to who’s attended has referenced the …

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