How to Stretch Your End-of-Fiscal-Year Budget

Posted on March 30, 2021 by Sandy Dubay and filed under Annual Report, Budgets, COVID Pivoting.

It’s been a crazy year for economic development and tourism-based organizations in so many ways. And this doesn’t exclude budgets! We were already several months into the pandemic when the beginning of the fiscal year started. Since then, it’s continued to be an unprecedented and unpredictable year. As we get closer to June 30th, it’s …

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How creating your budget proposal is different in 2021

Posted on January 19, 2021 by Sandy Dubay and filed under Annual Report, Budgets, Business Development.

It’s that time of year again… Time to work on budget proposals for the upcoming July 1 fiscal year! However, in 2021, making the budgetary “ask” needs be done a little differently. COVID isn’t finished yet, and neither are the impacts of it. It’s imperative to think both long-term and short-term about budget needs as …

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How to repurpose your annual report

Posted on September 26, 2018 by Sandy Dubay and filed under Annual Report, Budgets, Economic Development, Small Business.

When thinking about creating an annual report, you might imagine a big paper document full of data and statistics. The process of capturing all your results and accomplishments (and possibly backtracking if you don’t have a system in place for measuring your results) can be a time-consuming process. When you DO finally finish it up …

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Now’s the time to plan for the upcoming fiscal year

Posted on October 24, 2017 by Sandy Dubay and filed under Advertising, Annual Report, Budgets, Economic Development.

At the Mid-Atlantic Marketing Summit I recently attended, speakers emphasized the importance of having a sales funnel. This means that your organization has a way to drive traffic to your website (or other landing page), collect leads and ultimately — land new customers. Is this something your organization currently has in place? If not, you aren’t …

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