Happy holidays! (+ ideas for making the most of the downtime)

Posted on December 26, 2018 by Sandy Sponaugle and filed under Blog, News.

Happy holidays from Platinum PR! Hope that you’re enjoying some restful times during the holidays… between food comas and last-minute shopping runs! 🙂 Here at Platinum PR, our offices are closed from December 24th to January 1st. I like to give this holiday time to my employees – and to my myself! So that on …

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Setting goals for 2019

Posted on December 19, 2018 by Sandy Sponaugle and filed under Blog, Business Development.

We’re in that period right before the New Year where we all start reflecting on resolutions for the year ahead. Today, I’m going to share some of my process of planning for 2019… and you’re invited to join me in the exercise. 🙂 Let’s start by looking at goals inside your business or organization. Even …

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Looking back at 2018…

Posted on December 12, 2018 by Sandy Sponaugle and filed under Blog, Event, Maryland Economic Development Association, News.

As 2018 comes to a close, it’s important to take some time to reflect on professional and personal successes from the year. Here are a few of my highlights… 2018 was kind of crazy for me! This year, I decided I wanted to invest in myself and my speaking career, and took two speaker trainings …

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Available for speaking events (view my demo reel today!)

Posted on November 28, 2018 by Sandy Sponaugle and filed under Economic Development, Maryland Economic Development Association, News.

Over the past 6 months, I’ve been focusing on growing my speaking career. What I love about speaking on panels or leading workshops is the opportunity to share the knowledge I’ve gathered from over 25 years supporting Economic Development Organizations. I find that often, team members inside organizations just need some additional training and inspiration …

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The best social media platforms for each generation

Posted on November 21, 2018 by Sandy Sponaugle and filed under Social Media.

Each social media network offers something different and attracts different users. Which is part of the appeal of them! And with 81% of people in the United States on social media and 2.46 billion worldwide, you may be wondering how to “narrow the pool” to the specific demographics you’re trying to reach. So what are …

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How to engage multiple generations on social media

Posted on November 7, 2018 by Sandy Sponaugle and filed under Economic Development, Social Media.

At the recent IEDC Conference, I spoke on a panel giving marketing strategies, and someone asked: How can you build an active audience of various generations on social media? Maybe you have this question too, if you have multiple generations in your target audiences. You might be trying to reach everyone from internship seeking 20-year-olds …

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