Blog
I walk when I talk. Did you know that? 70% of the time a client is on the phone with me, I’m walking in circles. It helps me think, process, and more importantly — it gets the creative juices flowing. I also have a chair in my team member Andrew’s office where I like to sit …
Pitching to the media can be tricky business. Many people worry about annoying an editor or producer by contacting them, so they don’t take any action at all. Or they assume that the media is inundated with requests and that there’s no chance of getting featured. This also stops them from even trying. Unfortunately, this …
Nowadays, creating regular, original content is a non-negotiable. It’s a key way that potential customers can find you, learn about you, and begin to know, like, and trust you. Whether they end up reading your content after googling a question your article offers the answer to, or seeing an article of yours shared on social …
Before setting goals for 2018, it’s important to take time to acknowledge your successes in 2017. You might even be surprised to look back and see how much you accomplished! Here are some of my personal and professional highlights from 2017… Platinum PR kicked off the year with the 30-Day Economic Development Marketing Challenge! I’m …
Okay, I admit it… I have a relatively new addiction to Gilmore Girls. I started watching it on Netflix with my teenage daughter, Tabitha (or should I say that we started “binge watching” it)! Over the Thanksgiving holiday, we watched the whole marathon. The the similarities between our relationship and the mom and daughter on …
As Thanksgiving approaches, here at Platinum PR, we wanted to say a big THANK YOU! We’re so thankful for all of our clients and everyone we work with. We have many clients that we’ve worked with for 15 years — others are newer to the Platinum PR family. I am truly thankful for each person …