Self-Assessment for the New Decade

Posted on December 23, 2019 by Sandy Sponaugle and filed under Business Development.

Happy holidays from Platinum PR! We hope that you are taking some much-needed time off during the holidays. Here at Platinum PR, our offices will be closed from December 24th through January 1st.  It’s hard to believe that the year – and decade – is coming to a close! As the new decade approaches, this …

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How to streamline your onboarding process

Posted on December 17, 2019 by Sandy Sponaugle and filed under Business Development, Podcast.

After hiring a new employee, it would be great if you could just wave a magic wand and your new employee would be fully confident and prepared in their new position. But before this can happen, there’s a period in which they need a lot of help and guidance: the onboarding process.  The onboarding process …

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Stressing out before your big event? Try this.

Posted on December 10, 2019 by Sandy Sponaugle and filed under Business Development, Event.

Here at Platinum PR, we’ve had the privilege of helping many different organizations create and execute live events over the years. We know firsthand the amount of planning, organizing, budgeting, marketing, and decision-making that is required in this process. There’s one thing that can make the entire process more difficult: Worrying and stressing about results! …

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3 tips for creating a new brand from scratch

Posted on December 3, 2019 by Sandy Sponaugle and filed under Business Development.

Earlier this fall, Platinum PR participated in the launch of a new institute at Shepherd University: the Bonnie and Bill Stubblefield Institute for Civil Political Communications. This Institute will offer students, staff and the public an opportunity to observe and study political civility and discourse between individuals with partisan and ideological divides.  Platinum PR’s Communications …

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[Guest Blog] Behind the scenes of planning a multi-day conference

Posted on November 20, 2019 by Ellen Buchanan and filed under Business Development, Event.

Today’s blog is written by our Communications Specialist, Ellen Buchanan. This year, Sandy and I assisted the Maryland Chapter of the American Planning Association with their biennial conference. While I’m not new to working events, multi-day conferences are a different story than the 8-hour events I’m used to working. We began planning this conference with …

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How to tell your local business’ stories

Posted on November 12, 2019 by Sandy Sponaugle and filed under Business Development.

Small Business Saturday is coming up on Saturday, November 30th. Consumers everywhere are encouraged to shop at their local brick and mortar small businesses – versus Black Friday, which focuses more on the big-box stores. We should support and promote small businesses all year long, and this is one special day out of the year …

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