PPR Guide: Catching the Media’s Attention

Posted on March 19, 2013 by Sandy Sponaugle and filed under Blog, Public Relations, Social Media, Websites.

Once you’ve taken all the steps in our first PPR Guide: Before YouCatch the Media’s Attention, which will ensure your organization is ready for media attention, you’re probably wonder how to catch their attention. Have a good story Making sure you have a good story is the first step. The story has to fit several guidelines: …

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PPR Guide: Before You Catch the Media’s Attention

Posted on March 19, 2013 by Sandy Sponaugle and filed under Blog, Public Relations, Social Media, Websites.

So, you want to catch the media’s attention? Before you ask how to get attention, ask if your organization is prepared for attention. Following these tips will make for smooth sailing once you finally land on the media’s radar. Create and maintain a professional website Having a professional website is an investment, but one that is …

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New Years Resolutions for Business Success

Posted on January 29, 2013 by Sandy Sponaugle and filed under Advertising, Blog, Event, Marketing Collateral, News, Public Relations, Social Media, Websites.

It’s already almost a month into the New Year. With the New Year comes a new list of resolutions. More often than not, personal resolutions are forgotten after the first week of January. We hope, however, that you will remember some of these business resolutions well into the New Year. Take off the cape You’re …

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Find a healthy disregard for the impossible

Posted on November 5, 2012 by Sandy Sponaugle and filed under Advertising, Marketing Collateral, Websites.

Larry Page is the CEO for Google Investor Relations.  The other night on the Charlie Rose show he shared that Google investors were looking for a healthy disregard for the impossible. When I Googled the phrase, Page’s 2012 message to Google investors emerged.  Apparently the phrase’s roots originate at the University of Michigan from a …

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