6 Tips For Pitching to the Media

Posted on January 24, 2018 by Sandy Sponaugle and filed under Advertising, Communications, Marketing Collateral, Public Relations, Strategic Communication.

Pitching to the media can be tricky business. Many people worry about annoying an editor or producer by contacting them, so they don’t take any action at all. Or they assume that the media is inundated with requests and that there’s no chance of getting featured. This also stops them from even trying. Unfortunately, this …

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Our favorite tips for creating content

Posted on January 10, 2018 by Sandy Sponaugle and filed under Communications, Public Relations, Social Media, Strategic Communication.

Nowadays, creating regular, original content is a non-negotiable. It’s a key way that potential customers can find you, learn about you, and begin to know, like, and trust you. Whether they end up reading your content after googling a question your article offers the answer to, or seeing an article of yours shared on social …

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My personal and professional highlights of 2017

Posted on December 13, 2017 by Sandy Sponaugle and filed under Blog, Business Development, Economic Development.

Before setting goals for 2018, it’s important to take time to acknowledge your successes in 2017. You might even be surprised to look back and see how much you accomplished! Here are some of my personal and professional highlights from 2017… Platinum PR kicked off the year with the 30-Day Economic Development Marketing Challenge! I’m …

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Tourism tips from the Gilmore Girls

Posted on December 7, 2017 by Sandy Sponaugle and filed under Tourism.

Okay, I admit it… I have a relatively new addiction to Gilmore Girls. I started watching it on Netflix with my teenage daughter, Tabitha (or should I say that we started “binge watching” it)! Over the Thanksgiving holiday, we watched the whole marathon. The the similarities between our relationship and the mom and daughter on …

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We are thankful for YOU!

Posted on November 22, 2017 by Sandy Sponaugle and filed under Business Development, Social Media, Websites.

As Thanksgiving approaches, here at Platinum PR, we wanted to say a big THANK YOU! We’re so thankful for all of our clients and everyone we work with. We have many clients that we’ve worked with for 15 years — others are newer to the Platinum PR family. I am truly thankful for each person …

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Start 2018 strong by creating your Editorial Calendar

Posted on November 15, 2017 by Sandy Sponaugle and filed under Business Development.

As we come near to the end of 2017, it’s time to start thinking about how to get a jumpstart on the new year. What can you do now to prepare yourself for 2018 so that by January 1st, you’re ready for your most productive and successful year yet? One way to prepare yourself for …

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